One reader asked:
"I have heard that it can take up to 18 months!! to complete a House of Quality matrix. Is it possible? The company involved was in finance sector."
The House of Quality (HOQ) is an assembly of several deployment hierarchies and tables. These include the Demanded Quality Hierarchy (rows), Quality Characteristics Hierarchy (columns), the relationships matrix which relates them using any one of several distribution methods, the Quality Planning Table (right side room), and Design Planning Table (bottom room).
Deployment and manageability of a House of Quality seems to be one recurring nightmare for some. Here is our reply. You, too, may find it useful.
Thank you for your interest in QFD. We understand your concern for the amount of time required to do QFD.
Here are some reasons why QFD could take too long:
In any case, it is time to update your knowledge and skills so you and your business can successfully compete in this global economy. QFD Green Belt® Certificate Course is an excellent starting point for many professionals who are in charge of NPD, DFLS/DFSS, business development, and marketing. You can immediately start practicing applying Modern QFD tools on your work project, and the course include complimentary templates including the modern HOQ and AHP.
In conclusion, to apply QFD effectively with its full power, and without wasting resources, you have to know which tool in which sequence is most appropriate for what you are trying to achieve. Using the wrong tools in the wrong process leads to an excessively time-consuming process and ineffective results. Even the type of industry sector may have no bearing on the amount of time required for QFD.
For today's businesses which are often under-staffed and constrained by time and budget, Modern QFD methods are definitely more appropriate for your downsized resources.
As for the financial company that you mentioned, we hope they will take our advice and improve their use of QFD.
© QFD Institute