Comparison of Generic vs Custom-tailored
— QFD Green Belt® Training —


Generic Curriculum
 Custom-tailored Curriculum
Available mode Public training
or In-house training		 In-house only
Duration virtual mode
4 hours x 3 sessions
(12 hours total) 		virtual mode
4 hours x 4-6 sessions
(16-24 hours total)
When See the public QFD Green Belt® Training page. Training sessions are scheduled as agreed upon by your project team and instructor.
Who should attend
  • Beginners, practitioners, project team members and leaders
  • Training scouts who will report on QFD to their management
  • Quality consultants and Six Sigma/DFSS Black Belts
  • Anyone who wishes to gain the most up-to-date QFD basics
  • New product team members including Marketing, Sales, R & D, Design, Manufacturing, Service, Quality, etc.
  • Project managers
  • Trainers, facilitators, and internal quality gurus
  • Internal DFLS/DFSS champions
Prerequisites None None.
Goal
  • Learn basics of modern QFD and ISO 16355 using a generic QFD process model;
  • Hands-on exposure with basic tools.
  • Learn the custom-tailored QFD process and key tools of ISO 16355 that reflects your company's needs, development process, and project goals;
  • Hands-on practice with selected tools in your custom-tailored QFD process on your project.
Topics
  • Brief history and principles of QFD and ISO 16355;
  • How and Why it works;
  • How to understand spoken and unspoken requirements;
  • How to translate key customer needs into product specifications;
  • How to deploy these specifications end-to-end to each functional group
  • Examples for manufactured goods, service and business process, software, chemical and food products;
  • How positioning a new product according to customer, competition, and corporate strategy can improve your development process.
  • Brief history and principles of QFD and ISO 16355;
  • How and Why it works;
  • How to understand spoken and unspoken requirements of your customers;
  • How to translate key customer needs into product specifications;
  • How to deploy these specifications and align your business processes end-to-end to each functional group of your company in order to deliver on these specifications
  • Case studies;
  • How and where to use the tools of your custom-tailored QFD process, in your tailored sequence with links to your development process
  • How positioning your new product according to customer, competition, and corporate strategy can improve your development process;
  • Key issues to achieve compliance with ISO 16355.
Building Blocks, Tools, Methodologies
  • Affinity Diagram
  • Hierarchy Diagram, Matrix
  • Voice of Customer Table
  • Customer Context Table
  • Maximum Value Table
  • House of Quality
  • Generic QFD Deployment
  • Analytical Hierarchy Process (AHP)
Students may be introduced to these additional methodologies:
  • Affinity Diagram
  • QFD Institute QFD Green Belt® Textbook for public course;
  • CD-ROM with software demos and generic QFD templates;
  • Additional case studies with actual results for product (manufactured, assembled, chemical, food), service, process, and software applications;
  • Hierarchy Diagram, Matrix
  • Voice of Customer Table
  • Maximum Value Table
  • House of Quality
  • Custom-tailored QFD Deployments
  • Analytical Hierarchy Process (AHP)
  • Affinity Diagram
  • QFD Institute QFD Green Belt® Textbook for public course;
  • CD-ROM with software demos and generic QFD templates;
  • Additional case studies with actual results for product (manufactured, assembled, chemical, food), service, process, and software applications;
  • Hierarchy Diagram, Matrix
  • Voice of Customer Table
  • Maximum Value Table
  • House of Quality
  • Custom-tailored QFD Deployments
  • Analytical Hierarchy Process (AHP)
Integration of one or more of the following methods into your custom-tailored QFD process as appropriate, to best address your development issues, project goals and organizational needs:*
  • Blitz QFD®
  • Kansei Engineering
  • TRIZ
  • New Lanchester Strategy for Sales and Marketing
Learning Materials
  • QFD Institute ISO 16355 QFD Green Belt® Textbook for public course;
  • Generic templates and software demos; and
  • Additional case studies with actual results for product (manufactured, assembled, chemical, food), service, process, and software applications.
  • Custom-tailored ISO 16355 QFD Green Belt® Textbook for your company;
  • CD-ROM with software demos and generic templates; and
  • Additional case studies with actual results for product (manufactured, assembled, chemical, food), service, process, and software applications.
Certificate Students receive a Provisional QFD Green Belt® Certificate upon successful completion of their tailored QFD course. Full status will be earned upon successful completion of:
  1. having a QFD Master Black Belt® custom-tailor a QFD process for your company; and
  2. submitting two QFD work objects from an actual project using your process for successful review by a QFD Master Black Belt® within one year.
 Students receive a Provisional QFD Green Belt® Certificate upon completion of the training. Many of the in-house custom-tailored training typically receive a Full status QFD Green Belt® Certificate upon completion of the training or shortly after, because they are able to complete the requirements during the course.

Full status will be earned upon successful review of:
  1. two QFD work objects from an actual project using your custom-tailored QFD process,
  2. submitted within one year.
Things to Prepare
  1. A laptop computer (MS Excel® and Adobe Acrobat®)
  2. Relevant marketing and technical data for a small project or a part of a project that you are currently working on or plan to work on in the future, if possible.
  3. Internet connection and a Zoom account (free).
You may bring your project team and learn as you work on a real project, or you may learn and practice QFD, using generic models that are most commonly used by various industries.
  1. Cross-functional project team.
  2. Relevant marketing and technical data for your project that you are currently working on or plan to work.
  3. Other data and equipment as discussed with your instructor.
  4. A laptop computer (MS Excel® and Adobe Acrobat®).
  5. Internet connection and a Zoom account.
Eligibility for QFD Black Belt® Students who earn a Provisional QFD Green Belt® are eligible to enroll in a QFD Black Belt® Training within the next eighteen (18) months. Students who earn a Provisional QFD Green Belt® are eligible to enroll in a QFD Black Belt® Training within the next eighteen (18) months.

Students with a full status QFD Green Belt® are eligible to enroll in a QFD Black Belt® Training anytime in the future.
Fees See the brochure and registration form of the public QFD Green Belt® training. Please contact us qfdi AT qfdi DOT org (Tel-Fax +1 206-203-3575) for inquiry and reference. Please include your contact information including company name, address, telephone, and description of your business, project, training needs, etc.


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